To differenitate itself from Taobao.com, Alibaba Group has changed Taobao’s Tmall.com chinese name to 天猫. Tmall is designed
Learn from Alibaba’s Hong Kong Gala Event
Aliuser at Alirens.com poked our noses into Alibaba‘s first-time “Gala Event” in Hong Kong yesterday and managed to meet with several gold suppliers face-to-face. The guest speakers on the stage gave a fairly positive comment to Alibaba‘s trading platform.
To summarize their experiences in using Alibaba as a virtual assistant in doing business in their own specific fields, we can come up with several points as below:
- To come up with a keyword stratgey that can make their products search-able by buyers all over the world
- To check out competitors’ latest product information and compare their prices against their counterparts on product listings pages
- To establish business leads by making use of inquiries
All speakers unanimously agreed that their offline marketing campaigns such as, erecting a booth in trade shows were no longer the most effective way to do business. The booth was solely a demonstration of their their presence in their own field.
The event hosted by Alibaba geared towards Hong Kong suppliers vying for the benefits of using the B2B platform.
Alibaba Gala Event with David Wei in attendance
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