To differenitate itself from Taobao.com, Alibaba Group has changed Taobao’s Tmall.com chinese name to 天猫. Tmall is designed
Unplug Alibaba.com User Guide
If Aliuser were one of the sales team working in Alibaba, Aliuser would have been very grateful to hear that Alibaba.com, the international business-to-business website, has a more interactive tool to show customers how to do business online. A brand new Alibaba.com user guide comes alive, briefly introducing “how to buy” and “how to sell” through the platform.
The company dusted off its old version and re-posted a new version of user guide in “Buy Now” and “Sell Now” Channels. Along with the step-by-step guide is a flash movie, giving a concise view of the company profile.
- “How to Buy” section suggests contacting suppliers in 2 ways:
a. Product search
b. Buying leads posting - “How to Sell” section shows suppliers step-by-step how to promote their products and services effectively

Alibaba.com User Guide - How to Buy

Alibaba.com User Guide - How to Sell
Setting a globalization vision for the the company, Alibaba’s first and foremost task is to make herself a household name to her users worldwide. Promoting its services through Internet provides a fast and efficient way to reach those areas they have yet explored.


















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