To differenitate itself from Taobao.com, Alibaba Group has changed Taobao’s Tmall.com chinese name to 天猫. Tmall is designed
Time to shift gear
With the world’s leaders unprecedently joining hand-in-hand to push forward bailout plans to save financial institutions and cutting short-term interest rates to increase liquidity in the banking sectors worldwide, Aliuser should warn everybody that we are facing a potentially severe recession in the foreseeable future.
Photo courtesy of http://online.wsj.com
The coordinated efforts, which involved the Fed, the European Central Bank, the Bank of England and others, came along with the People’s Bank of China’s decision to cut its key rate 0.27 percentage point yesterday to stop the snowballing effect of the widening global financial crisis.
In the middle of economic meltdown, buyers and sellers would stay sideline, refraining themselves from spending money on off-line marketing program or attending trade shows.
There is an article “6 reasons you should invest in internet marketing during the recession” from Hubspot about this and suggests users shifting their gears to Internet marketing.
Certainly there’s no one-glove-fits-all solution, suppliers however can explore the opportunity of International TrustPass program offered by Alibaba.com Ltd (1688.HK) to maximize exposure to Buyers, looking for sales leads.
The key benefits covered in the program include:
- Unlimited access to buying leads
- Priority listing in buyer searches for both products and selling leads
- Third-party Authentication & Verification
For more details, you can visit TrustPass Membership.
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