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Big Push on August by Alibaba Europe team
Late last week, Alibaba.com (HKSE1688) made a big thrust in Europe to launch its PR campaign ” The Global Start Up Challenge”. The campaign kicked off on 22nd August featured with a business focus programming on Channel 4, one of the UK’s largest rating terrestrial TV channels.
The campaign will back eight product-savvy entrepreneurs with £1000 each to trade on Alibaba.com. Over the next 5 months, the event will be covered by press and radio channels and is set to be finalized in January 2010.
Alibaba-Europe-Rubber-Ducky_AlirensAlibaba Europe team also launched an interesting television commercial with highlight on a yellow rubber ducky. Enjoy the video clip in Youtube !
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